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Living Electrical

2008 Clipsal Consumer Campaign Update

Clipsal’s Living Electrical consumer campaign to target the 150 000 Australians building a new home this year is now in its seventh season. Key to the campaign is the Essential Checklist and clipsal.com website continuing to grow in popularity while the Clipsal Powerhouses, through Clipspec are changing the way Australians are choosing the electrical accessories for their homes.

New Clipsal Essential Checklist released

Click here to download the Clipsal Essential ChecklistClipsal Australia has released its latest 92 page guide to help new home builders and renovators plan the electrical essentials for their new home. Clipsal’s ‘Essential Checklist for Everything Electrical’ is designed to walk customers through every room of their home and advise them of which products they need and where they need them.

The new edition features the very latest Clipsal innovations, data outlets needed, styles to choose from, energy saving products, dimmers, sensors and more. An important new addition to the range is the new Saturn 250V range of power outlets, wall switches, architrave switches, dimmer switches, cooker switches, voice/data plates, downlights and more. The new 30PB push-button switch mechanism as well as PDL Modena 800 Series products are included as well.

To best showcase Clipsal’s products, the majority of images photographed for the Checklist are of the award winning “Soudai” display home in Mawson Lakes, Adelaide. Built by South Australian boutique builder, Serenity Homes, the Soudai was awarded the 2007 HIA Display Home of the Year Award.

Besides being a valuable reference, the Essential Checklist also comes with the added bonus of a tear-out project planner. Your customer can begin marking down the electrical specification of their home and present to you.

Free copies of the Clipsal Essential Checklist are available when you call 1300 66 99 25 or alternatively, you can simply download by visiting clipsal.com

Reaching the new home builder at the planning stage

New home builders can pick up a copy of the Checklist free from a Clipsal Powerhouse. There is a Clipsal Powerhouse in almost every capital city in Australia. Here, new home builders can see and experience Clipsal’s latest products at work in a virtual home environment. Customers can walk in with their house plans. They can meet one of our Clipspec consultants. And in one hour they can walk out with a complete electrical specification to present to you. Last year our Clipsal Powerhouses helped 25 000 Australians plan their electrical needs for their homes.

Each of them increased their electrical spend by up to 300%. Every increase means more profits for you.

Clipsal Clipspec

80% awareness of the Clipsal brand

Each year, Clipsal chooses the Clipsal 500 V8 Supercar race in Adelaide to launch the new Essential Checklist. Clipsal’s consumer profile is at its highest awareness level during Australia’s best motor sport event and during 2008 Clipsal reached 80% brand recognition – an incredible achievement.

Clipsal 500 2008

One million page views per month!

It’s no accident that the combination of these activities are generating huge numbers of visits to the clipsal.com website. In fact, clipsal.com is currently experiencing one million page views each month. A valuable information resource, clipsal.com allows the new home builder and renovator to download the Checklist, find their nearest display centre as well as their closest licensed electrical contractor in their area. A new addition to the site is the Interactive Dimming Savings Calculator, which enables you to see how dimmers can be used to provide measurable energy savings in your home.

Our goal to raise the Clipsal profile is working. At the same time, we are hoping to raise the profile of the electrical industry and generate greater profits for all of us to share in.

 

Get your FREE copy of Essential Checklist

Click here to order your copy of the Essential Checklist.

 

To view/download a PDF of the Essential Checklist click the link below:

 

The Essential Checklist

 

 

Download Essential Checklist (10.9MB)  

*** Please be aware that the size of the Checklist is 10.9MB and may take over half 
an hour to download on a dial-up connection. While downloading your browser 
window will probably appear blank.

The Essential Checklist is available to you absolutely free.

 

 

 

 

Project Planner

 

To see a PDF of the Project Planner click the link below:

 

 

Download Project Planner (418KB)

 

 

 

 

 

 

2008 Commercial Solutions

Click here to download Commerical SolutionsClipsal Australia has developed a new industry bible to help developers stay at the forefront of electrical innovation and achieve their green star energy efficiency goals.

Clipsal’s new 2008 Commercial Solutions guide is an 84-page magazine-style publication that showcases all the electrical switchgear, data communications and energy management products needed for 11 different commercial building categories. The categories include offices, boardrooms, hotels, sports, entertainment, factories, health and aged care and more.

Special features include indepth articles on the Clipsal Livingreen range of energy savings products and a comprehensive analysis of the Brisbane Magistrates Court case study.

Underpinning Clipsal’s total solutions approach is the C-Bus Control and Management System, the company’s flagship product for the commercial sector. C-Bus system delivers superior energy management goals and saves thousands of dollars in energy bills.

The guide also introduces the reader to Clipsal’s parent company, Schneider Electric, the world’s biggest electrical company. Schneider Electric is the name behind TourAndoverControls (TAC), Citect Real Time Intelligence Software, Efficient Energy Systems, Moduline Cable Management Systems and more.

The result is a valuable resource that developers and architects can keep referring to regardless of the commercial project they are undertaking. 

The 2008 Commercial Solutions is available to you absolutely free.

 

*** Please be aware that the size of the Solutions brochure is 7.1MB and may take over half an hour to download on a dial-up connection. While downloading your browser window will probably appear blank.

 

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